Follow Through: Purpose+ Determination = Perseverance

We picked the topic Follow Through to highlight the quality of Perseverance, which we feel every Start up owner and entrepreneur should posses. A definition pulled out from a dictionary says Perseverance is:

Persistence in doing something despite difficulty or delay in achieving success.”

We always say that Startups exist in order to fix a particular problem; offering solutions and products to those who need them. Keeping in mind the reason for which you started out and turning it into your PURPOSE* is the first quality you will need to help you persist.

The sooner you realize that people are depending on the solution you are providing, and purpose not to let them down you will be well on your way to attaining the second quality that is DETERMINATION.

What makes companies unstoppable? The realization that they have a good product, a steady market, and the will to overcome any obstacle.

Live through the scars that failure bring. Show them off like the trophies they are. Then PERSIST.

*If you are having trouble discovering what your purpose is, have a read from 14 successful entrepreneurs and how they discovered their true purpose. http://switchandshift.com/how-14-successful-entrep…